The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Drowned Requiem
Agency: fischerAppelt / Philipp und Keuntje + SKILL Music / Hamburg + fischerAppelt, performance / Berlin + fischerAppelt, relations / Hamburg
Client: United4Rescue Category: Events / Stunts / Competitions / Virtual - Pre-Recorded
Looks Like You Need to Let It Out
Agency: SS+K / New York + Peel Iceland / Reykjavík + M&C Saatchi / London + M&C Saatchi Talk / London
Client: Promote Iceland Category: Events / Stunts / Competitions / Virtual - Livestream
MTN DEW Major Million
Agency: TBWA\Chiat\Day / New York + MJZ / New York + MTN DEW / New York
Client: MTN DEW Category: Events / Stunts / Competitions / Virtual - Pre-Recorded
Be Kind Rewind: The Last Blockbuster on Airbnb
Agency: Airbnb / San Francisco + Weber Shandwick / San Francisco
Client: Airbnb Category: Events / Stunts / Competitions / Live / In-Person
The Nomad Hotel by MINI
Agency: Anomaly / Shanghai + MINI China / Beijing + Starcom / Beijing
Client: MINI Category: Events / Stunts / Competitions / Live / In-Person
Farewell, Work Holiday Parties
Agency: DDB / Chicago + LIME Studios + Arcade + Arts & Sciences
Client: Miller Lite Category: Events / Stunts / Competitions / Live / In-Person
Boards of Change
Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago
Client: City of Chicago Category: Events / Stunts / Competitions / Live / In-Person
mt art project
Agency: iyamadesign inc. / Tokyo
Client: Kamoi kakoshi Co., Ltd. Category: Events / Stunts / Competitions / Live / In-Person
Living Radars
Agency: lg2 / Québec + Touché! + BLVD
Client: Société de l'assurance automobile du Québec Category: Events / Stunts / Competitions / Live / In-Person
Lots of Joy
Agency: Momentum Worldwide / New York + Golin / Chicago + Haworth / Minneapolis + Advantage Solutions / Irvine
Client: Walmart Category: Events / Stunts / Competitions / Live / In-Person
McDo
Agency: NORD DDB / Stockholm
Client: McDonald's Scandinavia Category: Events / Stunts / Competitions / Live / In-Person
The Climate Store
Agency: Prime Weber Shandwick / Stockholm
Client: Felix Category: Events / Stunts / Competitions / Live / In-Person
Village Electrique
Agency: Publicis Conseil / Paris + BIG / Paris + OMD / Paris
Client: Renault Category: Events / Stunts / Competitions / Live / In-Person
The Isolated Cinema
Agency: Stendahls / Goteborg
Client: Goteborg Film Festival Category: Events / Stunts / Competitions / Live / In-Person
UNBOXING
Agency: FCB&FiRe / Madrid
Client: Netflix / PlayStation Category: Events / Stunts / Competitions / Virtual - Livestream